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The vocabulary, without the sales pitch

Plain definitions of the terms that come up around family wealth. No advice, no product, no email required — just what each thing actually is and how it works.

Investing

Sustainable investing

Sustainable investing evaluates environmental, social, and governance factors alongside traditional financial analysis. It ranges from excluding particular industries to actively selecting companies on environmental or social criteria, and increasingly extends into infrastructure and real assets.

Socially responsible investing (SRI)

Socially responsible investing applies ethical criteria to portfolio construction, most often by excluding industries a family does not wish to hold — commonly tobacco, weapons, or fossil fuels. SRI is generally the older, exclusion-based practice that sustainable investing later built on.

Impact investing

Impact investing seeks a measurable social or environmental outcome alongside a financial return. It differs from sustainable investing and SRI in that the outcome is the objective and is tracked directly, rather than being a screen applied to an otherwise conventional portfolio.

Investment policy statement

An investment policy statement is a written document setting out how a portfolio will be managed: its objectives, time horizon, risk tolerance, target allocation, rebalancing rules, and any constraints such as values-based screens. It is the reference point that decisions get checked against when markets are moving.

Concentrated position

A concentrated position is a single holding large enough that its performance materially drives a household's overall outcome — commonly stock in a company the owner founded or worked for. It is the dominant risk in many first-generation portfolios and often the hardest to reduce, for tax and emotional reasons alike.

The industry

Fiduciary

A fiduciary is legally obligated to act in a client's best interest, disclose conflicts of interest, and put the client's interests ahead of their own. Registered investment advisers are held to a fiduciary standard. Not every financial professional is a fiduciary, and the distinction affects how advice is given.

Registered investment adviser (RIA)

A registered investment adviser is a firm registered with the SEC or with state securities regulators to provide investment advice. RIAs are held to a fiduciary standard and must file a Form ADV disclosing services, fees, conflicts of interest, and disciplinary history. Registration does not imply a particular level of skill.

Form ADV

Form ADV is the disclosure document every registered investment adviser must file and keep current. Part 1 covers the firm's business and ownership; Part 2 is a plain-language brochure describing services, fees, conflicts of interest, and disciplinary history. It is publicly available and free to read.

Fee-only

A fee-only adviser is compensated solely by client fees and receives no commissions, referral payments, or third-party compensation from product providers. It differs from fee-based, which describes a professional who charges fees and may also earn commissions.

Family office

A family office is an organization that manages the financial and personal affairs of a wealthy family. A single-family office serves one family and generally requires very substantial assets to justify its cost. A multi-family office serves several families and spreads that overhead across them.

Multi-family office

A multi-family office provides family-office services — investment management, tax and estate coordination, governance, philanthropy, and reporting — to several families at once, sharing the cost of specialist staff across them. Minimums are typically far lower than a single-family office requires.